History abounds in Voco’s sophomore offering in the Americas
IHG has launched its second Voco-branded hotel in the area, a 50-key property in St Augustine, Florida characterized by upscale amenities and a non-stuffy atmosphere.
Voco St Augustine – Historic Area is a surprisingly designed project that recalls bygone eras in this charming Florida city.
Historic hospitality in Florida
IHG celebrates the opening of Voco St Augustine – Historic Area, an exciting property located on the Atlantic coast in the country’s oldest city. This hotel, only the second under the brand in the Americas, is the complete expression of the Voco signature offering.
Boasting eye-catching design and relaxed comfort, the program is conveniently located near the city’s downtown core, increasing its appeal to discerning travelers. Indeed, guests based here can easily explore popular destinations such as Anastasia Island, Matanzas Bay, Lightner Museum, and St Augustine Lighthouse.
Hotel General Manager Scott Russom said: “We are delighted to welcome guests visiting St Augustine and invite them to come in and feel the Voco difference. In collaboration with IHG, we have created a unique hotel experience in the market. Our elevated design and personalized service provide an upscale stay, while the relaxed atmosphere allows guests to be themselves.
A high-end experience
The upscale property has a striking bar with a handcrafted counter displaying various blues and golds on a pearly background, as well as a fun rooftop pool. Each of its 50 rooms, meanwhile, are adorned with the finest linens and the most comfortable furnishings, creating a relaxing enclave from which to enjoy the city.
“The opportunity to revitalize a local property that celebrates this historic district while providing a fun and reliable experience for our clients instantly attracted us to this unique project,” said Bryan Greiner, President of Augustine Development Group. “As a St Augustine company, we pride ourselves on bringing the uniqueness and premier offerings of the Voco brand to the local community under the trusted umbrella of IHG Hotels & Resorts. “