Cambria Hotels opens its first property in Delaware

Representatives from Choice Hotels and developer Pinnacle Hospitality Group, as well as local dignitaries including, Scott Thomas, Executive Director, Southern Delaware Tourism; and Carol EverhartPresident and CEO, Rehoboth BeachDewey Beach Room of Commerce attended an official groundbreaking ceremony to commemorate the development milestone and express their excitement about the brand’s entry into the Rehoboth Beach community.

“The inauguration of the Cambria Hotel in Rehoboth Beach represents another proud moment for the brand and is the fourth official inauguration in less than two weeks. This Rehoboth Beach milestone marks Cambria’s entry into Delaware – and celebrates our continued collaboration with Pinnacle Hospitality as we grow Cambria’s footprint across the region – but also because it commemorates another fantastic destination that modern travelers who know and love the Cambria brand will soon have access to” , said Janis Canon, Senior Vice President, Premium Brands, Choice Hotels. “The Delmarva Peninsula is a favorite vacation spot for those who call Mid-Atlantic home, and we look forward to showcasing the city’s vibrant culture and coastal charm through the new Cambria Hotel.”

Located at the intersection of John J. Williams Highway and Beebe Road, the Cambria Hotel Rehoboth Beach will be located minutes from Delaware beaches, including Rehoboth Beach, Dewey Beach and Lewes Beach. After a day on the water, future guests will also enjoy easy access to the town’s award-winning boardwalk – home to an array of local shops and restaurants, as well as the family-friendly amusement park, Funland – and be a short drive from major area attractions, including Revelations Craft Brewing Company, Delaware Coastline State ParkTanger Outlets, Jungle Jims Water Park, Silver Lake and Gordon’s Pond.

The Cambria Hotel – Rehoboth Beach will offer upscale amenities and accessible indulgences that will appeal to modern travelers, including:

  • Versatile indoor and outdoor spaces for productive work or relaxation, including indoor and outdoor pools, as well as poolside cabanas, a tiki bar and outdoor fire pits for gathering.
  • Design and decoration inspired by the region, as well as a collection of local art reflecting the unique culture of Rehoboth Beach and the surrounding community.
  • Contemporary and sophisticated guest rooms, featuring cutting-edge designer fixtures, abundant lighting, plush bedding, and private balconies.
  • Immersive spa-style bathrooms with Bluetooth mirrors.
  • On-site catering offering freshly prepared meals, local craft beer, wine and specialty cocktails, as well as take-out.
  • 3,800 square feet of multifunctional space for meetings and events.
  • State-of-the-art fitness center.

The Cambria Hotel – Rehoboth Beach was developed by Tauhid Islam of Pinnacle Hospitality Group, one of the largest hotel developers in Maryland, recognized for their in-depth knowledge of coastal real estate development. The company is a partner of the Cambria Hotel Ocean City – Bayfront.

There are currently 60 Cambria hotels open across the United States in popular cities including Chicago, Los Angeles, New York, New Orleans and Phoenix, with nearly 70 hotels in the pipeline.

For more information on Cambria Hotels development opportunities, visit

All Choice-branded hotels participate in Commitment to Clean, an initiative that builds on the strong foundation of Choice franchisees’ longstanding dedication to cleanliness with enhanced training and best practices for deep cleaning, sanitizing and social distancing. Additionally, Cambria guests can limit their interactions with hotel staff by using Cambria’s Contactless Concierge Service, a text messaging service for housekeeping requests, take-out food orders, meeting room requests and more.

About Cambria® Hotels
The Cambria Hotels brand is designed for the modern traveler, offering guests a distinct experience with simple, guilt-free indulgences to indulge themselves on the road. The properties feature compelling location-inspired design, spacious and comfortable rooms, flexible meeting space, and freshly prepared local dishes and craft beer. Cambria Hotels is growing rapidly in major US cities, with hotels open in Chicago, Los Angeles, New York, Pittsburgh and Washington, D.C. There are more than 130 Cambria properties open or in development across the United States, with 60 currently open. To learn more, visit

About Choice Hotels®
Choice Hotels International, Inc. (NYSE: CHH) is one of the largest accommodation franchisors in the world. With nearly 7,000 hotels, representing nearly 600,000 rooms, in 35 countries and territories as of March 31, 2022, Choice® The family of hotel brands offers business and leisure travelers a range of high-quality accommodation options from limited-service to full-service hotels in the upscale, midscale, extended-stay and economic. Award-Winning Choice Privileges® loyalty program offers its members benefits ranging from daily rewards to exceptional experiences. For more information, visit

Forward-looking statement
This communication includes “forward-looking statements” about future events, including planned hotel openings. These statements are subject to numerous risks and uncertainties, including construction delays, availability and cost of financing, and other “risk factors” described in our Annual Report on Form 10-K and our Quarterly Reports on Form 10. -Q, each of which could cause actual results to differ materially from our expectations.

This is not an offering. No offer or sale of a franchise will be made except by a franchise disclosure document filed and registered with the appropriate state authorities. A copy of the Franchise Disclosure Document may be obtained by contacting Choice Hotels International at 1 Choice Hotels Circle, Suite 400, Rockville, MD 20850, [email protected].

© 2022 Choice Hotels International, Inc. All rights reserved

SOURCE Choice Hotels International, Inc.

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