Accor raises the guidelines, to sell the head office; Voco signs the first in Belgium – HOTELSMag.com

Accor raises its guidelines to sell HQ: Accor expects its EBITDA to return to equilibrium in the second half of this year, driven by strong summer activity and the full benefit of marketing and commercial investments made in the first half of 2022. The group is raising its EBITDA forecast FY22 to be between €610-640m ($587-615.88m) from the previous €550m ($529.27m). Accor also announced that it had entered into exclusive negotiations with the London group Valesco to sell its headquarters, the Sequana tower, in Paris for 465 million euros ($4,447.47 million). The sale is subject to a 12-year sale-leaseback agreement. The operation, which should be finalized by the end of the year, is part of Accor’s asset-light strategy, which aims to simplify the structure of the group’s balance sheet.

Service Properties Trust will sell 16 hotels: Service Properties Trust, Newton, Massachusetts, has entered into a purchase and sale agreement to sell 16 Marriott-branded hotels totaling 2,155 keys for $137.3 million, excluding closing costs. The company expects to close the deal in the fourth quarter of 2022. As part of the previously announced commercialization of 68 Sonesta-branded hotels, Service Properties Trust sold 61 of the properties totaling 7,751 keys for $523.1 million, excluding fees Closing. The company has reached agreements to sell six more hotels, totaling 790 keys, for $34.2 million. The sale of the six additional hotels is expected to close in the third and fourth quarters of 2022. Service Properties Trust continues to market another Sonesta-branded hotel at 219 keys. Proceeds from these transactions will be used for general corporate purposes, including debt repayment.

Rendering of voco Brussels City North

Voco first signs in Belgium: IHG Hotels & Resorts, in partnership with the operational research organization Living Tomorrow, has signed voco Brussels City North. The hotel marks the brand’s entry into Belgium. Scheduled to open in 2023, the 92-room hotel will be operated by Prem Group, a strong IHG partner in the region. The hotel will include a restaurant and a conference centre, which will join the Innovation Center already opened on the site. The property will also feature a 50-meter tower with glass windows offering panoramic views of the city. The site should be the largest experimental laboratory in Europe to innovate and create ideas for the future. voco hotels was launched in 2018 and is present in more than 15 countries. The brand had 40 openings with another 34 properties in the pipeline. It has 15 hotels open in Europe, with 14 more in the pipeline.

US performance update: Hotel performance in the United States improved from last week and showed better comparisons with 2019, according to the latest data from STR.

  • Occupancy: 70% (-1.5%)
  • ADR: $157.99 (+15.7%)
  • RevPAR: $110.60 (+13.9%)

Of the top 25 markets, Orlando saw the largest increase in occupancy rate in 2019 (+7.9% to 72.2%). Notably, New York City recorded the highest absolute occupancy rate (89.9%), thanks to the United Nations General Assembly High Level Week. Anaheim posted the biggest ADR gain of 2019 (+31.7% to US$214.61). The largest drops in RevPAR were reported in New Orleans (-16.7% to US$86.68) and Minneapolis (-16.1% to US$90.11).

Zleep Hotels adds in Germany: Zleep Hotels, Copenhagen, Denmark, has announced the addition of Zleep Hotel Leipzig in Leipzig, Germany. Scheduled to open in 2024, the hotel will offer 150 rooms, a snack bar, parking spaces and sustainable breakfast options. The hotel is Deutsche Hospitality’s third property in Leipzig, alongside Steigenberger’s Grandhotel Handelshof Leipzig and IntercityHotel Leipzig. Deutsche Hospitality’s portfolio currently consists of 160 hotels worldwide under eight brands.

IHG’s Nordic expansion: IHG Hotels & Resorts has signed with Crowne Plaza & Holiday Inn Express Stockholm Arlanda Airport in Sweden. The dual-brand property will be the group’s first hotel in Sweden since its return to the market. IHG entered into a strategic partnership with owner company Björnbäckens Fastighets AB for the franchise agreement to expand IHG’s footprint in the Nordic markets. The hotel will include 420 rooms, 120 at the Crowne Plaza and 300 at the Holiday Inn Express, a full-service conference center, gym, and a bar and restaurant. Scheduled to open in 2026, the hotel will be operated by Mogotel Development Holding. Currently, IHG has eight hotels operating under three brands in the Nordics, with two Six Senses properties in the pipeline.

IHG Cyber ​​Attack Updates: Following “unauthorized activity” in technology systems that disrupted IHG’s booking channels and other apps earlier this month, the company said it had reactivated its booking websites and mobile app with most of its other booking channels and revenue-generating systems. Since the Sept. 7 disruption, service from the company’s reservations and customer support call centers has been restored and all systems have been restored, IHG said in a statement. During the disruption, all IHG-branded hotels continued to operate and took reservations directly. IHG said it has taken additional steps as part of its recovery and insurance plans to review and further improve security measures. External specialists investigated the incident and found no evidence of unauthorized access to systems storing customer data. The company also reported the criminal activity to law enforcement, he added.

Berkadia organizes the sale and financing of Florida Hilton: Berkadia Hotels & Hospitality arranged the sale and financing of the 221-key DoubleTree by Hilton Hotel Deerfield Beach – Boca Raton in Deerfield Beach, Florida. Berkadia arranged approximately $70 million of the total transaction volume from the sale and financing of the hotel. General managers Michael Weinberg and Preston Reid and senior manager Wyatt Krapf of Berkadia Hotels represented the seller, Vista Hospitality, based in Canada. Vista Hospitality has invested over US$7 million since 2018 in capital improvements, which has improved all guest experiences. General Manager Scott Wadler of Berkadia Miami secured acquisition funding on behalf of DoveHill Capital Management, the Fort Lauderdale, Florida-based private equity investment and development organization that acquired the hotel from full service. A local Florida bank issued the three-year loan with two one-year extension options. The hotel was renovated in 2020 and includes a nine-story building with an on-site restaurant, outdoor pool, and fitness center.

Four Seasons Luxury Yachts: Four Seasons Hotels and Resorts has launched Four Seasons Yachts, which will bring together partners Nadim Ashi and Philip Levine, luxury entrepreneurs, and shipbuilding group Fincantieri. Together, the partners will deliver the first new ship by the end of 2025-end. Luxury travel industry veteran Larry Pimental will lead the new venture. Tillberg Design of Sweden will work on the architecture of the exterior and guest suites, while London studio Martin Brudnizki Design will lead the design of guest spaces. The design partner will be paired with the creative direction of Prosper Assouline. The order, which was announced last July, includes an option for two additional vessels and is worth 1.2 billion euros ($1.15 billion). The Four Seasons Yacht’s maiden voyage will begin in late 2025. It will be the first in a fleet of Four Seasons Yachts over the next five years, with the first being designed in Trieste, Italy. The first ship will be 207 meters long and 27 meters wide with 14 decks. The construction cost amounts to 4.2 million US dollar per suite. The ship will offer 95 units comprising a network of adjoining suite combinations creating adaptable villa-like residences. Each suite will have floor-to-ceiling windows and access to the terraces. The largest residence – the Funnel Suite – spans four levels with over 892 square meters of combined indoor/outdoor living space, including a private splash pool and dedicated private spa area. The ship will also include restaurants, lounges and bar concepts as well as a full-service spa, salon and wellness area.

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